{"id":3993667,"date":"2026-01-15T16:46:31","date_gmt":"2026-01-15T15:46:31","guid":{"rendered":"https:\/\/www.hostettler.com\/hostettler-ag-buendelt-kraefte-fusion-mit-motoactive-und-parts-world\/"},"modified":"2026-02-18T17:13:18","modified_gmt":"2026-02-18T16:13:18","slug":"hostettler-ag-buendelt-kraefte-fusion-mit-motoactive-und-parts-world","status":"publish","type":"post","link":"https:\/\/www.hostettler.com\/en\/hostettler-ag-buendelt-kraefte-fusion-mit-motoactive-und-parts-world\/","title":{"rendered":"hostettler ag joins forces: merger with motoactive and Parts World"},"content":{"rendered":"<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3993661\" src=\"https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024.webp\" alt=\"\" width=\"1200\" height=\"675\" srcset=\"https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024.webp 1200w, https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024-300x169.webp 300w, https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024-1024x576.webp 1024w, https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024-150x84.webp 150w, https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024-768x432.webp 768w, https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024-50x28.webp 50w, https:\/\/www.hostettler.com\/wp-content\/uploads\/2026\/02\/hcom_News_hostettler-group-Headquarters_2024-178x100.webp 178w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/>\n<div class=\"is-style-roboto-bold\">At the beginning of 2026, motoactive gmbh (Sumiswald, BE) and Parts World AG (Lohn-Ammannsegg, SO) \u2014 both part of the hostettler group \u2014 merged with hostettler ag in Sursee. The business areas of both companies were integrated into hostettler ag&#8217;s Motochic division, which is responsible for the group&#8217;s product management of motorcycle equipment, accessories, and tyres.<\/div>\n<\/p>\n<p>The merger will standardise processes and strengthen synergies within the group. The aim is to provide business partners with simpler support and further expand the brand portfolio. Since the beginning of the year, the majority of motoactive and Parts World employees have been working at hostettler\u00a0ag &#8216;s headquarters in Sursee.<\/p>\n<p>Both companies have been part of the hostettler\u00a0group since 2019. Integration into the Motochic\u00a0division will centralise administrative and operational processes. This will result in simpler structures for trading partners, with pre-orders being processed on a single joint date when Hostettler will present its expanded range of brands and products.<\/p>\n<p>The previous contacts in the office and field sales teams will largely remain the same. By combining its brand expertise and centralising processes, the hostettler\u00a0group aims to increase efficiency and strengthen its position in the two-wheeled trade market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As of January 2026, motoactive gmbh and Parts World AG, both part of the hostettler group, have merged with hostettler ag in Sursee. The two companies have been fully integrated into the Motochic division, which is responsible for motorcycle equipment, accessories, and tyres. The merger aims to strengthen customer focus, pool expertise and exploit synergies. Most of the former Sumiswald and Lohn-Ammannsegg employees now work in Sursee. Business partners can rest assured that little will change \u2013 they will continue to receive support from familiar contact persons.<\/p>\n","protected":false},"author":10,"featured_media":3993662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-3993667","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-hostettler-group","8":"entry"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/posts\/3993667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/comments?post=3993667"}],"version-history":[{"count":0,"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/posts\/3993667\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/media\/3993662"}],"wp:attachment":[{"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/media?parent=3993667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/categories?post=3993667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostettler.com\/en\/wp-json\/wp\/v2\/tags?post=3993667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}