The companies of the business unit ‘fashion & parts’ are the internationally operating partners for wholesalers, specialist retailers and end customers. This business unit develops, imports and distributes clothing, equipment, technical accessories and tyres for motorcycle, scooter and bicycle enthusiasts.
The Swiss market is operated by hostettler ag, motoactive gmbh and Parts World AG with a multi-channel distribution strategy. As wholesalers, they simultaneously supply the specialist retailers and are close to the end customers with their own online and stationary channels. At hostettler ag, the Motochic Division is responsible for the product management of motorcycle clothing and accessories from leading top brands. Tyre wholesale is managed by the pneuservice 2 Rad Division. motoactive gmbh specialises in the trade of rider and vehicle equipment of exclusive brands in the premium segment. Its house brand ‘moto eleven’ includes motorcycle clothing, helmets and technical accessories. Parts World AG sells high-quality, technology-oriented motorcycle accessories and clothing from premium brands.
The international markets are operated by iXS ag and hostettler gmbh: the iXS brand has stood for highly functional protective clothing in the motorcycle, scooter and bike segments since 1979 and is available in over 25 countries. While iXS ag is responsible for procurement, product development and marketing of the brand, the hostettler group’s subsidiaries distribute the products to specialist retailers and online via the ixs.com platform. hostettler gmbh has been the sales, distribution and logistics centre for the international markets since 1991. Located in southern Germany, it supplies the specialist retailers with iXS products as well as a wide range of clothing and accessories from renowned top brands.